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»Master Program in Business Administration (Integrated Marketing Communications)

Master Program in Business Administration (Integrated Marketing Communications)

Master the Art of Strategic Communication with an MBA in Integrated Marketing Communications 

The Master Program in Business Administration (Integrated Marketing Communications) at Khatu Shyam Institute of Management & Technology (KSIMT) is a work-integrated, distance learning program tailored for working professionals and marketing enthusiasts. This fully theoretical MBA provides in-depth knowledge of brand strategy, advertising, digital marketing, and cross-channel communication to help you excel in dynamic global markets.

Program Highlights

  • 100% Distance Education – Learn from anywhere at your convenience

  • Purely Theoretical Curriculum – No practicals, software, or fieldwork

  • ISO Certified | Under Government of Delhi & Government of India Guidelines

  • Designed for Working Professionals – No need to leave your job

  • Open for India & Abroad (UAE, Dubai, Saudi Arabia, Oman, Qatar, Kuwait, Bahrain)

Who Should Enroll?

This MBA is best suited for:

  • Marketing and media professionals seeking leadership roles

  • Entrepreneurs and branding consultants

  • Professionals in PR, digital media, and advertising agencies

  • Graduates planning to transition into strategic marketing roles

  • MNC employees managing global brand communications

Career Opportunities After MBA in Integrated Marketing Communications

Graduates of this program can pursue roles in:

  • Brand Management and Strategy

  • Corporate Communications

  • Digital and Social Media Marketing

  • Marketing Consultancy

  • Advertising and Creative Direction

  • Media Planning and Campaign Management

Why Choose KSIMT for Your MBA in Integrated Marketing Communications? 

  • Focus on Work-Integrated Education – Real-world relevance for working professionals

  • Strong Theoretical Foundation – Ideal for self-paced learning and career enhancement

  • Industry-Aligned Curriculum with Strategic Focus

  • Recognition Across Corporate and Media Sectors

  • Trusted by MNCs and Entrepreneurs Globally

Shape the Future of Marketing Strategy and Brand Success 

Enroll today in KSIMT’s MBA in Integrated Marketing Communications and lead the future of media, brand, and marketing success with a strong academic foundation.

- Total Course Fee: 60,000/- INR* (EMI Option Available)
Include : I card, Study Material, Admission and Examination Fee, Taxes etc.

- Payment Mode:  Online using UPI, Credit Card, Debit Card, Net Banking & Offline through Demand Draft / Cheque / Cash

- Examination Mode: Annual, Theoretical Study Only

 - Qualification Eligibility : Bachelor’s Degree (in any discipline – Engineering, Architecture, Management, Science, or equivalent)

- Duration:

2 Years (Regular Entry)

Course Syllabus:

First Year

Second Year

- Principles of Management

- Managerial Economics

- Marketing Management

- Consumer Behavior

- Business Communication and Presentation Skills

- Advertising and Media Planning

- Public Relations and Corporate Communication

- Digital Marketing Concepts

- Integrated Marketing Communication Strategies

- Strategic Brand Management

- Event and Experiential Marketing

- Sales Promotion and Direct Marketing

- Media Laws and Ethical Issues in Communication

- Marketing Analytics and ROI Measurement

- Research Methodology in Marketing Communication

- Campaign Planning and Leadership in IMC

Course Offered By : KSIMT under autonomous mode through distance education

Request Callback

KSIMT Course Only For Working Persons. Minimum 2 Year Work Experience Required.

I authorize Khatu Shyam Institute of Management And Technology to contact me. This will override registry on DND / NDNC.

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Achievers

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  • Tanaya Ranjan
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  • Lokesh Pillare
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  • Subrato Sasmal
    Working in
    Praxair Pvt.ltd.
  • Jyotir Moypal
    Working in
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  • Dhirendra Pati
    Working in
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News

Examination Alert

Dear Students, This is inform to you that examination for the academic session June 2025 will be start from 16 June 2025 onward For further inquiry you can contact us. 011-45792309 ( timing:12 noon to 2 pm) *NOTE: YOU HAVE TO CLEAR YOUR ALL DUES LIKE( COURSE FEE,RE-EXAM FEE,LATE FINE ETC ) BEFORE 10 May 2025. Regards Khatu Shyam Institute of Management & Technology .

Official Notice

This is to inform all students and prospective candidates that Khatu Shyam Institute of Management and Technology (KSIMT) shall not be held responsible for any payments made to unauthorized accounts or individuals claiming to represent the institute. Students are strictly advised to verify all payment details and ensure that fees are deposited only into the officially designated account as communicated by KSIMT through its official channels. Any payments made to third parties, personal accounts, or any account other than the one explicitly authorized by KSIMT will be entirely at the student's own risk. Legal Disclaimer: KSIMT disclaims any liability arising from such unauthorized transactions, and no claims for refunds, adjustments, or services will be entertained in such cases. For your safety, always confirm payment details by contacting the institute's official representatives. By proceeding with any financial transaction, you acknowledge and agree to this notice. For further assistance, please reach out to our official contact details provided on the KSIMT website. Issued by: Management, Khatu Shyam Institute of Management and Technology.

Important Notice Before Admission to KSIMT

Yes, before joining KSIMT, students must agree that: - KSIMT is an autonomous institute offering only distance mode courses. - KSIMT is not affiliated/approved/recognized by AICTE, UGC, DEC, or MHRD. - KSIMT only offers certificate/program courses, which are not equivalent to degrees from colleges or universities. - KSIMT programs are designed for working students and all age groups to enhance knowledge only. .

Important Info